The formula is not always the same
The road map to succeed in any social media platform can be subjective, but like with anything in life a good formula can be the catalyst for success. First of … Continue reading
Booze for Troops
Regina Luttrell’s “Social Media” in Chapter 13, The roadmap To Success: Developing A Social Media Plan she speaks about the Strategic Social Media Plan and how to 1) Develop a … Continue reading
The Ladder of Success
In order to succeed in social media the following steps must be followed: 1.Situation Statement, 2.Objectives, 3.Define the audience, 4.Strategy, 5.Tactics, 6.Timeline and 7. Budget. Success in social media is … Continue reading
Small Businesses Making Strides to Succeed in Social Media Marketing
No matter if a business is small or large, today, effective engagement with an audience through social media mediums is a stepping stone in successful marketing of a product or … Continue reading
InstaBud
Who doesn’t show, doesn’t sell. Among many social media sites, companies have one powerful tool that allow them to connect with their customers in the most possible human way, that … Continue reading
Please, let’s communicate effectively!
This chapter from Regina on Social Press gave us a good understanding on how the consumption of media is continuing to change and showcased the importance of creating and maintaining mutual beneficial … Continue reading
Use your Klout!
This week’s reading in Social Media by Regina Luttrell focused on the rules of maintaining consumer relations online through social media. The perfect pitch should be personal, impactful, and concise. … Continue reading
The Three Little Pigs in the 21st Century
The Guardian newspaper made a video rendition of the Three Little Pigs in modern news form. The newspaper cleverly took a old folktale that many of us grew up with and … Continue reading
COM 284 Principles of PR 
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